Alpha Gamma Delta has developed guidelines to ensure our name, symbols and marks are showcased consistently. This helps us create a strong brand identity and increase recognition of Alpha Gamma Delta. These guidelines are to be used by members as well as vendors in order to ensure a cohesive representation of our organization. Any vendor duplicating our name and marks must be licensed.
Where can I find a list of licensed venors? ExpandAll licensed vendors can be found here.
What about custom and chapter orders? ExpandVisit the Alpha Gam Boutique to place a custom order.
What is Greek Licensing? ExpandGreek organizations’ trademark rights have been affirmed by federal courts. Just like other trademark owners (colleges, universities, sports teams), Greek organizations have the right and obligation to claim ownership of their marks and control use of those marks. We regulate this through licensing programs.
What are trademarks? ExpandAlpha Gamma Delta’s trademarks include the Fraternity name, nicknames, Greek letters, armorial bearings (crest) and Badge. Any use of these marks or marks that are similar must be granted through a license agreement.
What are our rights? ExpandA member’s right to use the Fraternity trademarks is limited to non-commercial personal use. Outside of this limited use, a member of the Fraternity is required to follow the same legal obligations as other vendors. Even if a person or vendor is a member of Alpha Gamma Delta, they must be licensed to distribute our trademarks.
Why does this matter? ExpandLicensing is important for our members because it’s the best way to ensure quality products and services adhere to the Fraternity’s standards while positively representing our membership (that’s you!). Additionally, royalties collected ultimately benefit Fraternity members. Royalties help support the Fraternity in education programming, leadership trainings and overall experience.